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3 Ways Cities Connect on Facebook

Cities are jumping on the social media bandwagon and creating Facebook fan pages as part of their social media campaign. But, what elements help fan pages build up large followings and what can cities...

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Jazzing Up Your Facebook Fan Page

There are so many ways to increase the power of your Facebook Fan page. Today, I take a look at creating a custom landing page to welcome your guests to your business.

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6 Common Mistakes in Social Media

The more I work with clients, the more I see patterns emerging that can be easily corrected. Let’s take a look at six common ones. 1. No goals. Social Media should be an integrated part of your overall...

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Six Keys to Engaging Government Employees in Social Media

In a post by Bill Blantley from GovLoop, he talks about why government employees are slow to embrace social media in the workplace, even if they use it at home. Using ideas from the book The Art of...

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